1. Executive Summary

We are excited to introduce you to "Movere”, a groundbreaking indi-documentary film project poised to captivate global audiences.

Movere - echoing its original Latin meaning - delves deep into the realms of human emotions taking further steps to move to explore cultural, historical, and scientific significance across multiple regions, as they relate to human emotions. From dance to migration, from psychology to artistry, Movere promises to illuminate the universal language of emotion that binds us all.

The throughline of Movere runs straight and true across each quadrant of the documentary.

In an era where storytelling holds unparalleled power, Movere stands out as a compelling narrative that transcends borders and bridges diverse communities. Our team of visionary leaders are committed to delivering a cinematic experience that not only entertains but also inspires, educates, and sparks meaningful conversations.

To realise the full potential of Movere, we are seeking financial backing of €9.8 million euro. This investment will fuel critical production expenses, including filming locations, talent acquisition, post-production, marketing, and distribution. With your partnership, we aim to elevate Movere from concept to cultural sensation, leaving an indelible mark on the educational documentary stage and driving forward a new intellectual property (IP), attached to a young visionary, the originator and driver of Movere.

LupoToro Group were tasked with initial concept development and raising investor interest and are proud to present Movere in confidence. Join us on this exhilarating journey as we redefine the art of storytelling and celebrate the beauty of human emotions. Together, let's make Movere a timeless testament to the power of cinema to unite, enlighten, and inspire change.

Summarised Global Project Position

Movere is tracking at lightspeed. Summarised within is an overview of what milestones we have reached, with a PTC (percentage to completion) indicator showing over 53% of the preliminary planning and establishment of Movere is complete, prior to engagement of binding mandates and principal works.

4. Forecasting Insights

A significant portion of documentary professionals, nearly half (47%), derive most or all of their annual income from documentary work. The data we are looking at specifically makes comparisons with current trends, being, integration or association with BIPOC individuals leading a project (Black, Indigenous, and people of colour). Whilst Agathe Sitruk does not fit this profile, Movere certainly has a large cultural focus on BIPOC, and the LupoToro Group believe further inclusion of BIPOC individuals throughout the process of production would be a formative move.

Specifically, within the film making and production sector, within the United States and Australia, 46% of BIPOC professionals rely on documentary work for most of their income, a comparable 48% of white documentary professionals do the same.

Notably, women documentary professionals, at 50%, have a higher reliance on documentary work for their income compared to men, standing at 39%.

The COVID-19 pandemic has had a substantial impact on the financial stability of documentary professionals, with nearly three-quarters (74%) reporting that it has harmed their financial security to some extent, as of 2023 recorded data by Film Australia. We need to take this into consideration as it represents an opportunity, which is certainly on trend for 2024 onwards, as documentary production spikes in response to both a recovery action, as well as general growth within the sub-sector due to increased interest; appetite is on the rise, especially for female-led productions.

Motivational Insights

The primary motivation for documentary professionals is to make a positive impact on social issues, with 47% citing this as their main motivation. They also highly value their independent creative voice and prioritise artistry and artistic expression.

While BIPOC and white documentary professionals share similar motivations regarding the positive impact on social issues, there is a gender-based difference. Women are more inclined (51%) towards making an impact on social issues compared to men (42%), who show a higher motivation towards artistic expression.

Distribution and Future Options

Documentary professionals foresee the greatest future options in series (55%), short-form docs (39%), and feature-length films (37%). Regarding distribution, streaming platforms (49%) are perceived as offering the most significant future opportunities, followed by grassroots community distribution (32%) and TV (25%).

While documentary professionals generally align in their perceptions, there are nuanced differences. Women professionals are more optimistic about grassroots community screenings as a future opportunity compared to their male counterparts (39% vs. 31%). Additionally, women tend to have more enthusiasm for grassroots screenings compared to men (34% vs. 29%).

Revenue and Pay - A Female Opportunity

Commissioned work from film studios or TV networks (21%) is identified as the greatest economic opportunity by documentary professionals, followed by foundation and nonprofit grant funding (14%). Conversely, funding from recoupable grants, investment financing, shared advertising revenue, and subscription-based revenue are not regarded favourably as income sources.

BIPOC and women documentary professionals heavily rely on foundation and nonprofit grant funding for their income streams and perceive it as a significant opportunity. This is part of the reason why the LupoToro Group are willing to proceed even pre-mandate (as duly noted throughout this preliminary deck) to support Agathe Sitruk as a young creative woman within the industry. In alignment with our values and ethics we must do what we can to provide ongoing support for disadvantaged minority groups, especially in industry, should we have an opportunity. This opportunity is also forwarded to any potential investor of Movere.

In terms of personal income from their most recent films, more than half (53%) of documentary makers earned less than $25,000, with BIPOC filmmakers and women filmmakers reporting lower income levels compared to their white and male counterparts.

The LupoToro Group have internal policies in which we are dedicated to upholding the equality of our workforce and partners in which we work with. Therefore, the LupoToro Group are willing to guarantee Agathe Sitruk a payment between €800,000 and €1 million, should the Movere documentary project meet expectations during production in keeping with our policies and ethical constitutions.

These insights underscore the complex dynamics within the documentary industry, highlighting disparities in income, distribution opportunities, and motivations among documentary professionals based on race and gender. As the industry navigates challenges and opportunities, understanding these nuances is crucial for fostering inclusivity and sustainability within the documentary ecosystem.

Forecast Earnings

To forecast earnings for Movere, presuming a budget of €9.8 million releasing on a major streaming platform, several factors need consideration:

1. Subscriber Base: The streaming platform's current subscriber base will significantly impact potential earnings. The more subscribers, the higher the potential audience for the documentary.

2. Viewer Interest: The topic, genre, and quality of the documentary will determine viewer interest and engagement. Highly compelling documentaries tend to attract more viewers, leading to higher earnings.

3. Streaming Platform's Revenue Model: Different streaming platforms have varied revenue models. Some platforms pay a flat licensing fee, while others pay based on viewership metrics like the number of views or hours watched.

4. Marketing and Promotion: The level of marketing and promotion undertaken for the documentary will influence its visibility and ultimately its viewership numbers.

5. Critical Reception and Awards: Positive critical reception and awards can boost the documentary's credibility and attract more viewers.

Conservative Estimations

Given the above mentioned factors, we can make a conservative estimate for potential earnings, using the parameter that Movere attracts a significant audience due to its compelling subject matter and positive critical reception. We can make the following considered assumptions:

• Assuming the streaming platform pays a licensing fee, which is common for major streaming platforms, let's estimate a licensing fee of 20% (based on the industry average, Film Australia, FY2023) of the documentary's budget, i.e., €9.8 million * 20% = €1.96 million.

• This licensing fee would be paid upfront to the documentary producers by the streaming platform for the rights to stream the documentary for a specific period, typically for 12 months, and on a per-region basis.

• Generally it is on a timed-release basis, meaning it can be co-licensed under multiple platforms at a later date (or, in some instances, at the same time, region-dependant). The per-region basis is highly dependant on each streaming service, and may be subject to cultural differences, distribution channels, and other factors; this is way streaming platforms tend to have different options, per region. A work example is below:

  • Netflix Australia (€1.96 million), Netflix Europe (€1.96 million), Netflix USA (€1.96 million), returns a €5.88m gross in year one, across one platform provider, and just three of their operational regions. This does not preclude the licensed sale of Movere on other platforms including timed-rent, which is a popular option on Amazon Prime and YouTube Premium.

  • The original IP of Movere, in this instance, would still be owned and retained by the originating controlling parties, and executive decisions on expansion can be made accordingly for continued profitability. It's important to note that this estimate is conservative and actual earnings could vary significantly based on the factors mentioned earlier.

• Should Movere prove to be exceptionally popular and attracts a large audience, it could lead to additional revenue streams such as DVD/Blu-ray sales, merchandise sales, or even potential spin-off projects, of which would dramatically increase the net profit recuperation base.

• Any potential investor stands to bolster their existing portfolio of production assets with the inclusion of a documentary project in-cart.

Working Example: South Australian film, Talk to Me, was conceptualised and produced by South Australian group RackaRacka, of whom are personally known and connected to the Directors of the LupoToro Group. In this specific case, we can disclose the following regarding this successful film production:

• Production investment neared $5 million. Financial incentives were provided by the Adelaide Film Festival Investment Fund and South Australian Film Corporation.

  • [Due to project privacy, LupoToro Group are unable to disclose the total funding pool].

• As of October 2023, the film has grossed $48 million (€44 million) across just the United States and Canada, with an additional earnings rated at $42 million in other countries and territories, for a worldwide total exceeding $90 million (€82 million).

  • [Due to project privacy, LupoToro Group are unable to disclose the total running profit].

• Distribution channels were not set during production, and production was kept within South Australia.

We must consider that, during this pre-mandated time, and without authority to expand further for additional works (including mandated third-party R&D), assumptions are naturally limited. The LupoToro Group can potentially access our existing network in the local film industry to bolster the production values, potential distribution channels, and other leverage points, for the benefit of Movere.

7. Partnerships and Collaborative Potential

1. Cultural Institutions and Organisations

Partnerships and collaborations play a crucial role in enhancing the visibility, reach, and impact of the documentary project Movere. By leveraging existing diverse LupoToro Group networks, we commence from a strong position.

• Partnering with cultural institutions such as museums, galleries, and cultural centres can provide access to unique filming locations, artefacts, and expertise related to cultural expressions and traditions.

• Collaboration with organisations focused on cultural exchange, diversity, and inclusion will amplify the Movere’s message, fostering meaningful engagement with diverse communities.

2. Educational Institutions

• Forming partnerships with schools, universities, and educational programs can facilitate screenings, curriculum integration, and outreach initiatives.

• Collaborating with academic departments such as anthropology, sociology and film studies can provide valuable insights, research support, and access to student talent.

  • Kevin Janko, French government connection and contact of LupoToro Group, is best placed to assist in assisting the production team lease with local educational institutions. Kevin met with Agathe (creator), Levy Nathaniel (business contact), Matthew Najar (LupoToro Group), Maxim Hill (local contact, France), Tilane Laubre (model media, France), briefly at a dinner and expressed interest in being able to assist, if possible, pending the production of the project advances to the necessary stages.

  • Utilising local connections will ensure that access to educational institutions is a smoother process, expanding reach of the documentary.

  • Australian based Universities, including the University of South Australia, may be candidates for approach, as members of the LupoToro Group have associations that may come into use.

3. Local Artists and Performers

• Engaging with local artists, dancers, musicians, and performers in filming locations can enrich the visual and cultural elements of the documentary.

• Collaborating with local talent not only enhances authenticity but also fosters community involvement and support for the project.

4. Industry Professionals and Experts

• Partnering with industry professionals in documentary filmmaking, cinematography, sound design, and visual effects can elevate the production quality and artistic integrity of the film.

• Collaborating with experts in fields such as anthropology, psychology, and cultural studies can provide valuable insights and perspectives on human emotions and cultural expressions.

  • The LupoToro Group have a number of private practice individual contacts in psychology and psychiatry, in which we may be able to leverage, if and when necessary, for inclusion in Movere.

5. Film Festivals and Events

• Collaborating with film festivals and events can provide opportunities for premiere screenings, industry exposure, and networking with filmmakers, distributors, and industry professionals.

• Partnering with film festivals focused on documentary, cultural diversity, or social issues can help target relevant audiences and generate buzz around the project.

• The Adelaide Fringe is the largest festival in the Southern hemisphere (and the second biggest Fringe festival globally).

• The Adelaide Fringe attracts a gross income generation (16 February to 17 March, each year, or thereabouts in length) of over $95.1 million in income for participants over this short period (plus over $25 million in pre-sale tickets alone), and $105.5 million in additional gross earnings for the State of South Australia.

  • The LupoToro Group have access through our local State Government and Festival Management networks which can premiere Movere as a highlight during the FY2025 Fringe Festival.

  • This premiere can be advertised and sold in pre-sale, as well as ATD (at the door) post-premiere ticketing booths. Should it be successful, it will have the option to screen in subsequent years at the Fringe Festival.

  • This option for promotion is an extraordinarily low-cost solution due to the LupoToro Group’s preexisting network relationships with the State Government and Festival promoters.

6. Media Outlets and Influencers

• Forming partnerships with media outlets, bloggers, and influencers can extend the Movere’s reach through features, and promotional content.

  • The LupoToro Group have solutions which we can access, should this progress into an approved marketing strategy.

• Collaborating with influencers and social media personalities with a focus on culture, travel, or social impact can help engage niche audiences and generate organic interest in the documentary.

• Tilane Laubre, local model and upcoming influencer, will be able to assist in composing strategic marketing and promotional materials (pending her agreement to proceed. Utilising upcoming local talent that are involved in local fashion and media industries will be a boon for the production team, alongside existing support structures. This joint support is currently being managed by Leo Wellman, with ongoing negotiations underway regarding Tilane joining the team. Further to this addition:

  • French businessman and investor, Levy Nathaniel, who is also associated with Tilane, Agathe and Leo, will provide supportive assistance to the team, in regards to local marketing, translation efforts (where necessary) and ongoing meeting arrangements. Financial capital raising efforts, and sourcing additional influencers. Ongoing discussions regarding his potential assistance with this project is being handled by Ford Nicholas of LupoToro Group; his resourcefulness and connections are paramount.

7. NGOs and Community Organisations

• Partnering with NGOs and community organisations working in areas related to human rights, social justice, and cultural preservation can align the project with meaningful causes and initiatives.

• Collaborating with grassroots organisations and community leaders can facilitate grassroots outreach, community screenings, and engagement with underserved communities.

Overall, partnerships and collaborations offer valuable opportunities to expand the reach and impact of the documentary project Movere, fostering engagement, authenticity, and resonance with diverse audiences and stakeholders. By leveraging the expertise, resources, and networks of partners, Movere can amplify its message of cultural understanding, empathy, and connection on a global scale.

8. Samsung Australia

• Partnering with Samsung Australia is an opportunity which may be available.

• Samsung are a proponent of fair and equal rights within the workplace, but go further as a global company, actively engaged in the provision of educational materials to its users under Global Goals, a partnership it has with the United Nations Development Program (UNDP). Here, Samsung contribute to eradicate poverty and reduce inequalities through the sustainable development of nations through education, over 170 countries and territories.

• Samsung offers a platform for donation and promotion of their program. A potential partnership with Samsung Australia, to have their branding and Global Goals associated with any potential release of Movere, could be a powerhouse alignment.

• Samsung maintain their own applications store, available across all their devices. An alignment with Samsung’s established platforms could ensure Movere is released across their applications, adding to the potential distribution channels of Movere. A byproduct of such an arrangement could lead to (pending final agreements), Movere to apportion a percentage of its potential future net earnings, towards the UNDP.

• Samsung is known to promote or align itself with media and educational media releases, which align directly with or provide complimentary benefits to, programs like their Global Goals. Movere itself is a project that advocates for positive change and understanding, and is perfectly positioned to compliment Samsung in their organisational and globally-wide push for positive impact and change.

The LupoToro Group are in a position in which we can engage Samsung Australia to open discussions. We have not yet taken the steps to do so, pending discussions and approvals with Agathe Sitruk and her representatives, and pending, as duly noted, a formally binding and mutually agreeable confirmed mandate.

9. Potential Brand Expansion

Agathe’s Choice to Expand

Pending the success of the release of the documentary project, Agathe Sitruk stands at the threshold of a remarkable opportunity for both her personal brand as well as for Movere itself, which would have the potential to grow into a brand of its own. This is a possible ancillary, transformative and valuable built-in potential of Movere.

1. Spinoffs, Successors, or Likewise Ventures: The success of Movere opens doors for additional documentary projects, spinoffs, or similar ventures in the field, leveraging Agathe’s expertise and credibility further (purely at her discretion).

2. Fashion and Brand Management: Agathe Sitruk has the capacity and potential to explore public-facing promotional work, potentially securing modelling contracts and partnerships, should she request that the LupoToro Group provide to her third-party connections that we currently maintain and are affiliated with. The LupoToro Group are willing to provide Agathe Sitruk and her representatives with our connections, at her request, for her to pursue (or not), at her own discretion. Regardless, Agathe has opportunity, should she choose to take it.

3. Advocation for Critical Issues: Finally, her burgeoning public profile positions her for leadership roles in advocating for important and critical issues, amplifying her impact and influence.

The LupoToro Group is willing to discuss these options with Agathe and her representatives to ensure alignment and maximise her potential for promotion, success, and ancillary brand development.

Movere is not just a documentary, but an investment into the originator, Agathe Sitruk.

Agathe Sitruk: Her Rights and Options: It is imperative to note that any further development of Agathe Sitruk’s personal career options are at her total discretion only. Agathe Sitruk and her representatives maintain the sole right to choose how and what Agathe Sitruk decides to pursue prior to, during, or after Movere. The LupoToro Group do not warrant or confirm any potential future career decisions that Agathe Sitruk may decide to pursue (or not) and are not involved in her career decision making. We are simply highlighting Agathe Sitruk’s professional potential. The LupoToro Group does not and will not act on Agathe Sitruk’s behalf in any capacity, but will do all that is within our capacity to protect Agathe Sitruk from any unwanted or unwarranted career pressures, which may arise.

Agathe Sitruk and her representatives make all decisions regarding her career and her future solely, themselves. Agathe and her decisions must be respected by any potential investor into Movere totally and wholly.

Why this Matters to Investors

In the dynamic world of documentary filmmaking, where stories come alive through the lens of talented individuals, investing in projects led by promising figures can pave the way for potential invaluable opportunities. Agathe Sitruk is only commencing her professional career path, however her visionary attitude and pure drive are primed for personal growth and multi-industry success.

1. A Gateway to Greater Success: Agathe Sitruk isn't just a key stakeholder; she's a rising talent poised for significant strides within the industry. With insightful storytelling and a keen eye for detail, Agathe’s potential for personal brand expansion is undeniable. Investing in her Movere presents a potential opportunity to be part of her journey towards greater recognition and success.

2. Benefits through Association: Positive associations matter. By investing in Movere, investors align themselves with a burgeoning talent. As Movere and Agathe’s profile rises, so does the value of the investment offering investors a unique chance to enhance their own brand and visibility within the film community.

3. Continued Investment Opportunities: Investing in Movere may potentially lead to further collaboration with Agathe Sitruk (at her discretion). This dynamic relationship may foster a sense of partnership, where both parties stand to grow and succeed together.

4. Re-Distrbution Option of Movere: Should Agathe Sitruk decide to continue pursuing her own brand outside of Movere, as it continues to grow, the Movere documentary may have an option to be re-distributed (re-released), which would then provide ongoing additional financial gains for investors, as well as Agathe Sitruk herself.

5. Mutual Growth and Success: As Agathe’s documentary garners acclaim and recognition, investors not only witness a return on their investment but also contribute to the cultivation of emerging talent within the filmmaking industry. In doing so, they become stakeholders in a narrative that transcends financial gains, leaving a lasting legacy of empowerment and inspiration.

Investing in Agathe Sitruk's documentary isn't just about funding a project; it's about investing in the future of storytelling and the rise of a young visionary creative. Agathe Sitruk and her representatives reserve the right to work (or not) with any investors of Movere outside of the Movere project, and the LupoToro Group does not warrant, represent, or speak for her in this regard. However, it cannot be discounted that Agathe Sitruk and her representatives may be open to further partnerships with investors of Movere.

At the very least, investors in Movere will receive a meticulously crafted and emotionally compelling investment documentary, a valuable reward in itself, positioning them as significant contributors to the pursuit of cinematic brilliance and artistic accomplishment.